The roasted bean is a coffee brand. This design is both a vintage and icon logo design. The colors used in this project are similar to coffee based colors. The logo icon represents smoke coming out of a coffee cup. The shape around the icon can be interpretedĀ as attention and eye catching because of it's special shape. The font used in this design is 'lullaby' a font which makes the brand give off a homemade feeling because it looks handwritten.